How Many Facebook Users

Facebook stands for a consistently progressing advertising and marketing system as well as communication channel specifically offered the current news protection as well as insights. As marketers, we consistently listen to customer/prospect understandings regarding their views of all social media sites channels which require us to make well-informed, digitally driven choices in means to interact with our audience. The complying with statistics highlight essential appropriate Facebook truths and can ultimately help you to browse it better, increasing your return on investment (ROI) and also causing better advertising and marketing success. The 4th quarter group upgrade was supplied by Facebook on January 30, 2019. The info below includes the most present information offered directly by Facebook in their reports to Wall Street. We will certainly remain to keep you published as quickly as the information is updated straight from Facebook.

How Many Facebook Users



Total Facebook Users


Core Datapoints Testimonial & Updated Wednesday, January 30, 2019, based upon Facebook's main investor connections information. This details is officially upgraded as soon as per quarter.

- > Worldwide, there are over 2.32 billion regular monthly energetic individuals (MAU) as of December 31, 2018. This is a 9 percent increase in Facebook MAUs year over year. This is contrasted to 2.27 billion MAUs for Q3 2018. (Resource: Facebook 1/30/19) Facebook is just too large to overlook as an on-going part of your electronic advertising interactions program.

- > There are 1.15 billion mobile day-to-day energetic users (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Source: Facebook since 2/01/17) This is extremely considerable as well as shows the dramatic development of mobile web traffic on Facebook. Please note that this was the last main division gotten in IR press releases of a delineation of mobile DAU from other metrics. Mobile marketing income is reported according to Facebook to represent around 93 percent of advertising and marketing earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion individuals generally log onto Facebook daily and are considered daily active customers (Facebook DAU) for December 2018. This stands for a 9 percent boost year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's audience would certainly be taken into consideration DAU versus Monthly Energetic Individuals (MAU). The Effects: A significant and greatly expanding variety of Facebook users are active and constant in their visits to the website, making them a promising target market for your marketing initiatives. Growth was experienced throughout all global regions for the 4th quarter of 2018.

- > There are 1.74 billion mobile active customers (Mobile Facebook MAU) for December 2016 which is an increase of 21% year-over-year (Source: Facebook as of 02/01/17).

- > Typically, such as well as Share Buttons are viewed across practically 10 million internet sites daily. (Source: Facebook as of 10/2/2014).

- > In Europe, over 307 million individuals are on Facebook. (Resource: Internet Search Engine Journal) The Takeaway: This isn't simply a UNITED STATE sensation-- a globally market is available through Facebook.

- > Age 25 to 34, at 29.7% of users, is one of the most typical age group. (Resource: Emarketer 2012) What this implies for you: This is the prime target market for many businesses' marketing efforts, as well as you have the possibility to engage these vital consumers on Facebook.

- > Five new profiles are created every second. (Source: ALLFacebook 2012) The Effects: Your prospective audience on Facebook is expanding significantly.

- > Facebook users are 76% woman (out of 100% of all women) and 66% man (out of 100% of all males). This stat is one that you actually have to think of because it's contrasting the portion of all females against the percentage of all men who get on Facebook. Sorry for the complication. To dig a little much deeper have a look at this study which does a much better job at clarifying the nuances-- Source: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Given that this isn't a huge analytical distinction, you should have the ability to efficiently reach both genders on Facebook.

- > Highest possible traffic happens mid-week between 1 to 3 pm. (Source: Bit.ly blog site) On one more note, a Facebook blog post at 7pm will certainly cause even more click typical than uploading at 8pm (Resource: Forbes). Go number. Exactly how this can aid you: You have the potential to get to even more consumers and also drive higher traffic to your site throughout height usage times, but individuals may be more likely to be more taken part in the evenings. This fact might be an element when you are preparing social interaction scheduling. (Also take into consideration that Facebook has a global target market, so you might intend to plan around the time zone of your crucial market.).

- > On Thursdays and Fridays, engagement is 18% greater. (Resource: Bit.ly blog site) The Ramification: Once more, use this details to identify when to upload in order to optimize your social networks advertising initiatives.

- > There are 83 million fake accounts. (Resource: CNN) The Takeaway: Absolutely nothing is best, so constantly stay thoughtful as well as tactical in your initiatives. Additionally, phony or otherwise, these are still possible customers. There are numerous factors for phony profiles, including professionals doing screening as well as study, and individuals who intend to section their Facebook use more than is feasible with one account.

- > Photo uploads complete 300 million each day. (Source: Gizmodo) The Effects: Once more, this is an indication of engaged users; additionally, it is a sign that there are a great deal of images, as well as various other details, contending for users' attention, so target your efforts tactically.

- > Typical time invested per Facebook go to is 20 minutes. (Source: Infodocket) What this implies for you: You can have a short time duration to make your impact, so utilize it wisely with relevant, intriguing and special blog posts as well as offers so as to get one of the most return on your efforts.

- > Every one minute on Facebook: 510,000 remarks are published, 293,000 standings are updated, as well as 136,000 pictures are submitted. (Resource: The Social Skinny) The Ramification: Again, there are a great deal of involved and also active customers, yet likewise a huge quantity of info contending for their interest, so high quality as well as method on your part issue.

- > 4.75 billion pieces of material common everyday since Might 2013 which is a 94 percent boost from August 2012. (Source: Facebook).

- > 50% of 18-24 year-olds go on Facebook when they get up. (Source: The Social Skinny) What this means for you: Facebook is essential to these customers, and also possibly, if done properly, so is the content you upload on it.

- > One in 5 web page views in the United States takes place on Facebook. (Resource: Infodocket 2012) How this aids you: This is a big market online; if you use social media sites marketing initiatives on Facebook well, you might have substantial go back to show for it.

- > 42% of marketers report that Facebook is crucial or important to their organisation. (Source: State of Inbound Advertising And Marketing 2012 The Takeaway: This is a crowded industry, but you can't pay for to sit it out, due to the fact that probabilities are fairly high that your competition exists. The key is to make use of Facebook advertising properly and make certain that your initiatives stand apart from the crowd.

- > 16 Million neighborhood service web pages have actually been created as of Might 2013 which is a 100 percent boost from 8 million in June 2012. (Resource: Facebook). Facebook advertising and marketing has actually changed exactly how service is performed, and also its usage by neighborhood services to extend their markets remains to blow up.

Idea to take with you: Facebook approximated that 2.7 billion people make use of Facebook, WhatsApp, Instagram, or Carrier every month and also more than 2 billion individuals make use of at least among the Facebook family of services every day usually. We found a substantial worth in this write-up and also guide by Facebook on exactly how to see the impact of your advertising efforts (click on this link to watch). Allow us recognize if there is anything we can do to assist you and your business digital advertising and marketing efforts.